The performance marketing approach to working with influencers
Gamesight's Nikki Demmel on how to make the most out of partnerships with content creators
How to get your indie game noticed
PR and marketing experts offer their expertise and advice for indie developers in this GI Live Online panel
Getting your game covered, as told by journalists
Games journalists assemble to give indie developers tips on how to efficiently pitch to the press
Everything you need before you even think of pitching to a publisher
GYLD's co-founders break down all the information and materials that publishers request when assessing your game
From finding investors to pitching publishers: The funding journey explained
Our panel of experts lays out everything you need to know about securing funding in the games industry right now
How V Rising reached one million sales in just one week
GameDiscoverCo talks to developer Stunlock Studios about the secrets behind its success
What's going on with social media and games communities right now?
Evolve PR's Colin Cummings lays out the state of play for social media and community management in gaming
Music licensing in games: trials, tribulations, and what's next
Experts in music licensing reveal their biggest challenges, advice for publishers big and small, and what they expect from the future of music in games
Does a Day 1 Game Pass debut make your game convert worse on Steam?
GameDiscoverCo takes a shot at answering that question by comparing pre-release hype with launch-week Steam reviews
Charting the evolution of social instant gaming
Gismart's Alexey Avdey explores how developers and publishers can make the most of the social instant gaming opportunity
Mastering predictive lifetime value in the iOS 14.5+ era
Adjust's Katie Madding explores how to make accurate LTV predictions in a post-IDFA world
Could the UK's Online Safety Bill change gaming worldwide?
Fieldfisher's Frankie Everitt and John Brunning explore the ramifications of the flagship policy and what you should be doing to comply
How Dread Hunger found and retained an audience
GameDiscoverCo talks with James Tan of Digital Confectioners to find what made the social deduction game click
A crash course in understanding trademarks | GDC 2022
Sheridans' Tim Repa-Davies gave an overview of how trademarks work, and what to look out for when it comes to giving a publisher access to your IP rights
TikTok lessons from Among Us' success | GDC 2022
Innersloth's Victoria Tran shared tips about how to run a games TikTok account
Deep dive: Inside Strange Horticulture's delightful Steam success
Iceberg Interactive CEO Erik Schreuder recaps the occult plant store puzzle game's launch strategy
A post-IDFA guide to user acquisition for indies
Tenjin's Christopher Farm offers advice on how small mobile studios can attract more players to their games in 2022
Lessons learned from getting an indie publisher off the ground
Untold Tales CEO Maciej Łączny reflects on what went right and wrong in launching the indie publishing outfit
Should you be bringing your creatives in-house?
IronSource's Dan Greenberg looks into the intricacies of ad creatives production on mobile
How to squeeze the most out of your demo
Michal Napora gives tips on marketing your demo for the GamesIndustry.biz Academy
A look at how publishers select, review, and sign indie games
Alessandro Cossidente explains what games go through to get from pitching to publishing
Deep dive: Turning around your game's reviews post-launch
Pathway dev Simon Bachmann discusses the game's path from Mixed reviews at launch to a Mostly Positive success
Lessons learned from the success of Spiritfarer
Thunder Lotus' Nicolas Guérin and Rodrigue Duperron reflect on the journey of the million-selling indie hit
10 takeaways from the new CAP guidance on in-game purchases
Wiggin's Peter Lewin breaks down new legislation on in-app transactions and what it means for developers
What to do when bringing big-name IP into your mobile game
FunPlus' Bob Slinn shares lessons from bringing Joker and The Walking Dead into its zombie strategy hit State of Survival